On 30 August 2024, H.E. Ureerat Chareontoh, Ambassador of Thailand to Singapore, officially launched the Thai Festival 2024: "Thai Market." Held from 30 August to 1 September 2024, this festival aimed to showcase Thailand's quality products and vibrant cultural performances at the Royal Thai Embassy's grounds.

This year's festival focused on enhancing Thailand’s creative economy in Singapore through five key elements: Food, Festival, Fashion, Fight, and Film, all of which highlighted the essence of Thai culture. The event successfully attracted over 13,500 visitors, demonstrating the strong appeal of Thai culture in Singapore.

Special thanks goes to our main partners who contributed to the event's success including the PTT International Trade Ltd., Office of the Tourism Authority of Thailand in Singapore, Office of Commercial Affairs, and Office of Labour Affairs for their invaluable support.